It's not just a hobby, it's a way of life!

At Hook and Bullet we celebrate  those times in our lives when you escape the rat race, unwind and enjoy the great outdoors with friends and family.  Our company is true to our roots. We fish, we hunt and we shoot.  Our goal is to change the way you see the outdoors!

Refusing to compromise, Hook and Bullet will bring you the best fishing, hunting and shooting products in the world.  Our flagship product is the clearest, most durable, and highest quality polarized sunglasses ever made.  Compare us to Costa... compare us to Maui Jim.  You will not find a better brand of sunglasses than Hook and Bullet. Seeing is believing!!

Hook and Bullet Polarized Sunglasses

The most advanced lens on the market today. Nothing Compares

Storm

Superior ocular protection in any environment. The Storm will become your go to 

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Recurve

When you forget that you even have the Recurve on, you will know you have made the right choice!  Classic lines and superior protection. 

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Stewardship

As avid outdoors-men and women, it is our responsibility to protect the future of all things outdoors, including our precariously balanced ecosystems. We will do everything in our power to ensure that our kids and the generations to come have an opportunity to share the same experiences that we so dearly love.

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Military and First Responder Discount

We appreciate and recognize all who keep this country safe. Without your dedication and service, the liberties afforded to each and every person in this great nation would not be possible.  Without you, there is no Hook, there is no Bullet. Thank you.

Military and First Responders please click below for 25% off of all Hook and Bullet merchandise.

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The electrifying scream of the clicker when a blue marlin hits; the bugle of a bull elk that your best friend has called to within 30 yards of you and you're already at full draw; the distant bay of the hounds and they are coming your way... If that gets your blood pumping, it's really pretty simple. You embody the Hook and Bullet life! 

Each month we will share short videos of our Ambassdors and customers living the Hook and Bullet life! Submit yours to bill@hookandbullet.life.  If we show it we'll send you a free t-shirt!

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