Built for those who demand an advantage
Hook and Bullet has partnered with Zeiss Optical to design a NEW category in the sporting sunglasses market called Purpose Built Optics. We deliver a high-tech, science-based functional advantage to anglers, hunters and shooters.
Lenses that are clearer than glass and a fraction of the weight.
HB Hard Coating
The durability and scratch resistance you demand.
barrier that repels water and oil. Makes lenses easy to clean.
Continuous Innovation to solve evolving problems
Optics purpose built to imrove your sight-picture
Built by and for those that demand an edge.
Give you a better digestion and detoxify your body
Helps you lose weight naturally to slim down more in shape
The natural ingredients convert excess fat into energy for the body
Burn fat naturally, without causing dehydration or feeling tired
Improve the quality of your sleep, leading to a healthier life